Google Analytics Certified

Google Analytics Individual Qualification

As part of my new years resolution, to do a few more certificates, and renew I couple which had expired, I took the Google Analytics Individual Qualification. It did take some rigmarole to navigate to the page, you have to become an agency partner so to speak (an agency of one) and the certificate is part of their partner program with Adwords. Previously you were able to do the GAIQ certificate without becoming a Partner.

I have used Google Analytics since it was called Google Metrics, and it is amazing how powerful it is now. There are 70 questions, which in 90 minutes is a struggle but it is worth doing.

Many people who are using Analytics, and not gaining its full power, and often missing gleaning knowledge which could identify many improvements which would benefit their business.

Google Partner Profile